It’s not confidential information, anyone that’s been paying attention can see that MSRP for sneakers have changed over the years. Several footwear executives confirmed that retail prices would continue to increase. We’ve seen all of our favorite brands bump up the price tags, with the most noticeable increases coming from Nike and Jordan Brand. Business is looking quite lovely at the Swoosh, so it doesn’t seem like the prices are slowing down sales.
In March, TSG came across some interesting retail price information regarding two specific Jordan Holiday 2012 releases: Air Jordan 4 Retro Black/Cement Grey-Fire Red and Air Jordan 11 Retro Black/Varsity Red-White. If you follow me (@GRocSmith) on Twitter, you know that I already gave you a heads up about this info. It was brought to my attention that price points would increase for the aforementioned Air Jordan 4 & Air Jordan 11. The Air Jordan 4 (November launch) is set to retail for $180 and the Air Jordan 11 (December launch) is priced at $200.
Is this news shocking? If you recall, Jordan Brand blessed Jordan heads with the Space Jam 11s in 2009, and retail was $175. The following year Brand Jordan re-released the Cool Grey 11s, and the price was $175. However, last year the Concord 11s received a $5 increase, changing the retail price to $180. Also, keep in mind that the AJ 4 Spring/Summer 2012 launches are priced at $160. Come Holiday 2012, both models will receive a $20 markup.
Share your thoughts in the comment section.
Also, look at the retail prices for both shoes in adult and kids sizes below.
Air Jordan 4 Retro Black/Cement Grey-Fire Red
November 2012 Launch
Adult – $180/$95.40 wholesale (308497-089)
Grade School – $120/$60 wholesale (408452-089)
Pre School – $75/$37.50 wholesale (308499-089)
Air Jordan 11 Black/Varsity Red-White
December 2012 Launch
Adult – $200/$106 wholesale (378037-010)
Grade School – $130/$65 wholesale (378038-010)
Pre School – $80/$40 wholesale (378039-010)