Medicom x Nike Force Lunar 1 Fuse – First Look

Sneakerhead Christmas Shopping Guide

Give this to your loved ones. We at TSG have decided to make Christmas shopping for a sneakerhead way easier than previous years. We have created the Sneakerhead Christmas Shopping Guide for you to share with your parents, spouse, other family members, and friends to make sure you get something good! To us sneakerheads, dropping [...]

Most Overrated Shoe of 2013

Agree or disagree? We saw a crap load of sneakers release this year; some really great releases, a few okay drops, and some weak kicks. The most anticipated sneaker of 2013 has yet to be released (Red October Yeezy 2), but there were several other anticipated sneakers that did release. One sneaker that caused a [...]

Stop The Madness: Sneaker Brands Depending On Celebrities To Sell Product

Times have definitely changed. Here at TSG we created the “Stop The Madness” series to touch on concerning topics that we all think about in the back of our mind, but just waiting for someone to speak up. This addition of STM we decided to speak about sneaker brands getting flat out lazy and depending [...]

Dallas Penn’s “Drop 10″ (What Not To Wear): December 2013

DP’s December Drop 10 list. Internets! If you have been a member of The Shoe Game family for any amount of time you have most likely seen the videos I’ve made standing in lines hoping to cop some rare air. The Shoe Game has been the ONLY website I turn to for sneaker info and [...]

Jordan Brand Welcomes Drake to Team Jordan

Welcome home the newest member of Team Jordan. Drake recently showcased a few sneaker pick ups courtesy of Jordan Brand. It’s not just any AJ retro, Drake received a special OVO (October’s Very Own) edition of a few Air Jordan retros. But why does Drake get blessed with his own special Air Jordan sneaker? Well, [...]

Getting Corporate with MT: The Kanye West Effect

Matt speaks on the Yeezy effect. Matt Tomamichel is the owner of Corporate sneaker boutique in Cincinnati, Ohio. Working in sneaker retail since the age of 16, lets just say MT is well experienced and seasoned. In this “Getting Corporate with MT” column, Matt will give advice from a shop owners perspective to those that [...]

Kanye West Confirms adidas Deal

It’s official! During an interview with Hot 97′s Angie Martinez Kanye West confirmed his adidas deal. He also mentioned that Nike doesn’t know when they are going to release the Red October Yeezy 2. This puts an end to all the rumors, and although adidas has yet to make an official announcement, Kanye let the [...]

People from the Sneaker Industry Share Their Most Embarrassing Shoe Story

“Whatever…it was in style…so I was in them heauxs.” Everyone has at least one sneaker from their past that they’re embarrassed about. Whether it’s a shoe from elementary school, middle school, high school, or college; we’ve all been there before. We grow up and our style changes, including the sneakers we would actually wear. But [...]

Kanye West Signs New Shoe Deal, Calls Out Mark Parker

Who did Kanye sign his deal with? Kanye West is the most talked about person in the sneaker culture right now. With all the hype and rumors surrounding the red Yeezy 2, it’s not hard to see why Kanye is the topic of discussion. For years, Kanye has been very selective about doing press, but [...]

20 Sneakers That Look Better With Jogger Pants

Don’t hate, appreciate. Every decade or so old styles become modernized with a new sense of fashion. In 2013 it’s all about how your pants sit on your sneakers. A lot of people have strayed away from the boot cut look on jeans to a more tapered feel with the jogger pant avoiding denim bleeding [...]