Nike SB Causes A Tongue Twister

Nike SB Causes A Tongue Twister

This picture was just taken outside of Nike HQ as tons of people boycott against the new thin Nike SB tongue. The fat tongue was the prime feature that made the Nike (SB) Dunk Low so lovely. Keep it real, it was something about the fat tongue that made you want a pair of SB Dunks in the first place, right? Apparently, someone in the Nike SB camp had to make an executive decision by doing away with the beloved stuffed tongue.

Tons of Nike SB fans caught feelings about the tongue-change, but is it the skaters complaining, or is it the sneakerheads whining as usual? Depending on who’s mad is extremely vital at the end of the day since Nike SB is a “skateboarding” brand. More importantly, who’s the true Nike SB consumer:  skaters or sneakerheads? Surely that matters since Nike’s kick-push division wouldn’t be able to turn profit without their loyal following.

By now, team Nike SB should have an idea of why so many people are turning their backs on the Dunk Low SB, but what are they willing to do about it? It’s all about giving the consumers what they want, and time will tell who’s the real voice for the people. Will the tongue remain thin or will the fat tongue return? That’s the million dollar question ladies and gentlemen.

Pour your hearts out by telling Nike SB how you feel about the tonge-change in the comments section. You never know, they just might bring the fat tongue back after reading what you have to say. Speak now or forever hold your peace.

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94 Responses to “Nike SB Causes A Tongue Twister”

  1. I’ve been meaning to publish this for a while now. I thought I’d give everyone thats mad about the tongue swap an official place to vent and express their thoughts.

  2. Comment by jonathan F/S October 9th, 2009 at 4:08 pm

    Nike SB hasnt been the same since 2007

  3. ^IMO since 2005. That was a GREAT year for Nike SB. 2006 and 2007 were ok, but 2005 was off the chain.

  4. First of all, fat tongues should be second to making classic SBs again. and to be fair, the garbage there dropping these days. fat tongues wont help. But man, i dont get how taking away the comfort level of the sneaker will help anyone

  5. BRING BACK THE FAT TOUNGE, BRING BACK THE FAT TOUNGE!!!!!

    It was the tounge that set the SB dunk low apart from any other regular dunk!!! I gotta agree with TorontoComeUp Cuz they really have been dropping garbage lately and the tounge helps, but it wnt automatically make the shoe a classic!!

    BRING BACK THE ‘05 STYLE HEAT, BRING BACK THE ‘05 STYLE HEAT!!!!

  6. Comment by staythin October 9th, 2009 at 4:21 pm

    Thin tongues isn’t the only change nike has made to dunk sb lows, as the padding around the heel is also firmer and more supportive now. I stopped skating Dunk Lows a while ago in favor of less poofy shoes. I’ve been skating the new thin-tongued lows for a few months now, and they are the best Nikes I’ve skated in years and years. Nike SB won me back with thin tongues and new padding. Plus, look at the colorways coming out in 2010: Nike SB is back in full-throttle, all-suede killer mode. I admit, fat tongues look better. But the shoes are sooooo much more quality now, it makes me hardly care. An occasional fat-tongued drop (maybe just give the so-said “premium” colorways fat tongues?) would be nice, but honestly it’s 2009 not 2005 the game has changed and Nike SB has successfully adapted. I am a skater and a sneakerhead first but have way more respect for the wants/needs of skater culture and trust me shoeheads, we got this one right. Thin tongues, please.

  7. word, they can do it too. Easily, i just dont get whats taking so long to drop some classic joints. Nike somtimes is too big for there own good, they dont wanna get no licenses or nothing. can you imagine some super hero sbs with ACTUAL logos on them.
    man the only way SBs get any hype anymore is if there limited, and they come with a paper bag, and some bbq sauce like the lobsters.

  8. Comment by j dubb October 9th, 2009 at 4:29 pm

    so jordan 1 fat tounges are for what agin if they took away the fat tounge in sbs

    i want the fat tounge back… ima skater to

  9. BRING THE FAT TONGUES BACK! From what i can gather both sneakerheads n skaters alike want the fat tongues. Give the people want they want. If the majority of sneakerheads n the majority of skaters want fat tongues then fat tongues it is. U can’t please everyone all of the time.

  10. Comment by sk8er4life October 9th, 2009 at 4:40 pm

    I’ve been skating for 8 years now and I would rather have stuffed tongues. I don’t enjoy skating Dunk lows but from my thin tongue skating experience I’d have to say the stuffed tongue provides a better comfort level. The change didn’t effect me much because there’s other skate brands besides Nike SB. From a design stand, I can say Nike SB fell off a long time ago.

  11. Nice work TSG. I agree with the picket sign that says “Keep Em Fat Nike”.

  12. Comment by KidFreshJose October 9th, 2009 at 4:55 pm

    The fat tongue is Nike sb without it, its just nike…

  13. Comment by am95connoisseur aka 4daloveofdasneekz October 9th, 2009 at 4:56 pm

    Love the fat tongues but I have been off that SB stuff for a while. I sold my DOOMS, LOBSTERS, MILLIS, PEE WEES, TINKERS, NEW CASTLES, AQUA CHALKS…. I’ve only kept my SKATE OR DIES and my GRAILS which are the DE LA highs. I bought the TOXIC only out of respect for the dude that owns NJII who designed ‘em. I still have the SANDALWOODS which I’m looking to get rid of now.

  14. yea its been a weak year(couple of years) for sb imo but i would love for the fat tongue to come back, im hoping 2010 will be better but from what ive seen so far im not to impressed, also i hope 2010 is better for dunks in general, stop with the splatter ish and other bs

  15. Comment by Scootyluvs6s October 9th, 2009 at 5:06 pm

    TorontoComeUp said it absolutely correct. If these weak Lows had fat tongues I really wouldn’t care. They’re not dropping Shanghais or Band-Aids anymore. Why do you think they’re releasing the Guccis, a scrapped sample? They are running out of ideas…Forget the bringing the fat tongues back, first bring back orignality then we would care more.

  16. Comment by D333mV33 October 9th, 2009 at 5:08 pm

    I was on the boy cot from the beginning and nike is making a terrible mistake some times you have to support what supports you and although i know some skaters that skate sb i know more sneaker heads that buy them for the love of the shoe sometimes you have to cater to who caters to you thin tongues will be the death of sb lows weather its more comfortable for skaters or not when you see the big picture skaters will not be able to support sb they need people like me who love to stay fresh with the tiffs on or the brandades or even the blue lobster how about the humpa lumpas and lets not forget the bisons well dont really see to many people skating in these do you I hear allot of people blogging how sb is dead and its a shame such a short run and this will be the nail in the coffin eff hypebeast like Frenalations he’s wack supporting a product that does not support you let sb rot with its consumer base of skaters us sneaker heads we can change it up like the climate ya dig

  17. Comment by mikeyrox October 9th, 2009 at 5:14 pm

    nike sb really needs to bring back the fat tongue because i ve recently started collecting sneakers and i m forced to buy shoes that dropped years ago because of the garbage they have been dropping lately

  18. I agree with everyone who says it’s about originality, not the fat tongue. I’ll admit I was heated when they took the fatty away, but it wouldn’t be an issue if they were still putting dope colorways out. Send us something we can sink our teeth into and we won’t complain about the tongue!

  19. Comment by alex rodriguez October 9th, 2009 at 5:31 pm

    i have always liked fat tongues for sketing and look purposes. i hat the thin togues and if they contiue the skinny tongues no ones gonna buy lows any more.

  20. Comment by Hare_Jordan October 9th, 2009 at 5:38 pm

    i never had a pair of nike sb dunks. i’ll get a pair one of these days. anyway, when i heard the news about the loss of the puffy tongue, i was a bit mad. my fave feature of sb dunks are the puffy tongue, and i’m not the only one that feels this way. our voice really doesn’t matter, to be honest. nike is going to put out whatever they want, and as long as nike puts stuff out, we can complain all we want. just know they’re not losing sleep cause someone buys it, whether it’s beautiful or ugly, expensive or cheap, fat tongue or no fat tongue.

  21. Comment by am95connoisseur aka 4daloveofdasneekz October 9th, 2009 at 5:38 pm

    Years ago, I commented that NIKE SB should start a RETRO movement…. WHO AGREES???????

  22. Haven’t bought a pair since the fat tongue. Gonna work on my hold section at my spot and boycott until/if they bring em back.

  23. without fat tongues sb’s aint the same. thats why all the old ish basically 2005 and back is at least 200 resale. From a sneakerhead standpoint, without a fat tongue, the dunks don’t have the same appeal; the flashy i different than all you normal dunk wearing look. From a skater standpoint, the fat tongue separates the normal dunk by making the shoe more comfy and thus makes skaters happy by allowing their feet to be more padded, thus rewducing injury and increasing the comfort level. With all that said, please bring fat tongues back and think of better colorways. Make nike sb the exclusive sneakerhead loving skater wearing shoe that all of loved. WHOEVER DESIGNS THE NEW ISH SHOULD BE FIRED CAUSE ALL THE NEW ISH IS HELLA WHACK. I’m tryin’ to become a sneaker designer so i can bring the consumer what they really want. WHO AGREES? SPEAK YOUR MIND AND BRING BACK THE CLASSICS FROM THE OLDEN DAYS. back in 2005, nike sb wasn’t as known by the everyday person. But now since non skaters and even non sneakerheads are rockin’, the brand has lost its exclusive appeal. I have a tip for you, why dont you just bring back the exclusive 1000 pair sneakers and stop tryin to make whack colors that nobody likes. If you think about it, all of the good “heat” was simple and almost plain, but not as fukin plain as the shitt that is releasing now. The todd bratud highs are better than everything else in the last year, with exception to the lobsters, and anything that I may have missed (the heat that skaters like us and sneakerheads like us all like)

  24. Comment by AIR ASHTON October 9th, 2009 at 5:48 pm

    NIKE please loyal to your consumers who purchase your Nike SB’s on a common basis. Don’t try to cut costs by using less material so you save money and we suffer on the our products. I don’t hate the flat tongue, but I’m not in love with it like I was with the FAT tongue. Seriously this is some shady sh*t you guys pulled on us. You charge outragous prices on your products and then try to gain every little penny by cutting costs. Not cool. I really hope SB sales go down so they bring back the fat tongue.

  25. Who care. If the shoe is hot, then its hot.
    Wear what you like and maybe even sites like this and Sneakerfiles and the rest won’t have to exist. Silence the HypeBeast and SwaggerJacker and wear shoe that YOU want to wear!

    BTW I still think the Yeezys are ugly and the only MJs I own are a few pair of 12s – Dunk High forever! no matter the tongue, SB or Not!

  26. Comment by CenValCali October 9th, 2009 at 6:07 pm

    I’ma keep it brief & tell yal 2 things that my older generation (OGs-original gangstas) told me: Dear Nike SB….
    .
    If it ain’t broke, don’t try to fix it.
    .
    You reap what you sow.

  27. Comment by Anibal October 9th, 2009 at 6:14 pm

    This is goin ruin everything that the SB has less people are going to stop buying them an it well cause a big delema they gotta change it bak

  28. FAT FAT FAT!~~~

    Nike SB R.I.P 2008

  29. Comment by Jonathan F/S October 9th, 2009 at 6:58 pm

    GRoc I agree with you in 2005 I remember when the tiffs came out the same weekend as the black laser 4s.
    That’s were SB was the best making ppll go crazy over Nikes

  30. Comment by C-zerr October 9th, 2009 at 7:01 pm

    Same shit they doing to Jordan brand bad quality more profits but who’s going to suffer at the end?? Time will tell

  31. Comment by Converse King October 9th, 2009 at 7:19 pm

    My Newcastle Dunks came today. They’re awesome.

  32. Comment by RICECM October 9th, 2009 at 7:37 pm

    GIMME MY PHAT TOUNGES BACK NIKE. U PEOPLE ALWAYS HAVE TO RUIN A GOOD THING.

  33. Comment by SUPREME October 9th, 2009 at 7:46 pm

    LAST TIME GROC POSTED NIKESB LEAVIN THE FAT TONGUE I LEFT A COMMENT SAYIN NIKE SB SNEAKERHEADS WERE GONNA PROTEST AGAINIST THE SKINNY TONGUE

  34. Comment by c brown October 9th, 2009 at 7:59 pm

    Please…you people just dont get it….I posted a thread on this in NT (ayipapi)….And G please you got a good memory so rememeber who said this first….The creativity of Nike SB has been falling for a while now…they are shifting into second gear as a brand…Things like JPack Mids…Dr Feel Good Blazers…”Bloody” Grip tapes…are meant for one thing and one thing only…to test the market for retro of Nike SB’s….what you will see in the next year or two will be the re-release of many of the older SB’s with the fat tongues…Its not a materials change or any of those things…Please the beast would have come out any way for an Unkle Retro but image they release after a year of fake ass GR styled releases…people will go insane and SB will be back!!!! Trust you will see the fat tongues back..but not until SB is ready to make you line up and go deep in your pockets….(The kids from Nike 6.0 are making those Air Morgans even puffy now…as they laugh at SB)

  35. Comment by sneakershaun October 9th, 2009 at 8:14 pm

    R.I.P NIKE SB… yOUR NOT WELCOME NIKE DUNKS 2.0s!!!!!!!!!!!!!!!!

  36. to all people who say “i like fat tongues”…

    i say..

    “thats what she said :D

  37. haha ok, plain and simple this time:

    “Nike SB, bring back the fat tongues. Don’t make me have to call Chuck Norris”

  38. Comment by nikelikeme October 9th, 2009 at 8:55 pm

    On my side of the Nation North VA Nike sb is strictly fresh kid wear, sneakerheads every skate ive seen is rockin bummy vnas, fallen, at best 6.0’s
    bring back fat tounge

  39. Comment by nikelikeme October 9th, 2009 at 8:59 pm

    and in my opinion Nike Dunk Low Pro SB is the best branch in the entire Nike SB division

  40. Comment by 13yearoldsneakerphenom October 9th, 2009 at 9:18 pm

    FAT TOUNGES OR WERE DONE ! FAT TOUNGES OR WERE DONE!!!! imo the fat tongue is the best quality of a dunk unless the color way is complete trash pleas nike please!!! and starin poppin 05 heat back outt!!!

  41. Comment by cw0974 October 9th, 2009 at 9:33 pm

    I agree with some people saying that NIKE SB is dead.
    I feel like SB fell off around 2007.

    Fat tongue is one thing they shouldn’t take away from us…

  42. FAT TONGUES FOREVER!

  43. Bring Our Fat Tongue Back, !!
    Bro thiss is rediculous im nt coppin any lowtops without the FATTONGUE.

  44. I can’t lie..I have boycotted SB since the fat tongue was gone! SMH

    All I buy are older SBs now and just pass on the new crap SB is coming out with.

    PLS BRING THE FAT TONGUE BACK!..and more creative designs like in the past…You will have my money!!!!

  45. Comment by canderson_881 October 9th, 2009 at 10:55 pm

    nike, when 95% of your customers like something, theres no need to change it. bring the fat tongues back and come up with some simple, creative, older type stuff and everyone wins.

  46. I LOVE THE FAT TONGUE. POINT BLANK. DUNK SB’S WITHOUT IT ARE GR’S WITH A FRUITY COLORED BOX.

    I THINK MAYBE c brown IS RIGHT…..THEY MAY BE SITTING BACK AND REVAMPING THEIR SALES STRATEGY…..LET THE CONSUMER GET ANGRY, AND KIND OF FORGET ABOUT DUNK SB’S FOR A MINUTE……THEN A WHILE LATER, BOOM, THEY RETRO THE 1ST OR 2ND SERIES SB DUNKS WITH THE FAT TONGUE……IMAGINE THE ABSOLUTE MAYHEM THAT WOULD CAUSE…..IMAGINE THE CAMP-OUTS IF THEY RE-ISSUED THE J PACKS, TRUE REDS, SUPA’S, SUPREMES, DE LA’S, TIFFS, JEDI’S ETC…..IF THEY DID THAT AND WENT AS FAR AS DROPPING THEIR RETRO’S ON THE SAME RELEASE DAYS AS JORDAN WAS SUPPOSED TO DROP A RETRO, IT’D BE A FULL OUT WAR, AND I’D THINK THAT NIKE SB WOULD WIN….FUCK WIN, THEY’D MOST LIKELY CRUSH THE COMPETITION EASILY……GIVEN THE CHOICE BETWEEN “CAMPING” FOR DE LA HI’S OR SOME SHIT QUALITY JORDAN RETRO, SB’D GET MY CASH WITHOUT QUESTION 10 TIMES OUTTA 10 AND I BET IT’D BE THE SAME CHOICE FOR ALOT OF KIDS OUT THERE……

  47. I have enough fat tongue SB’s already… let their value rise (no I don’t mean monetary). While I will miss having it, it’s not the worest thing that has happened to the SB line. I think the worest has been the lack of inspiration they have delivered lately. Trust me as soon as a solid colorway with an original motif is released then everyone will be riding its jock (no homo). Chirping bird sample comes to mind. Besides the lack of a fat tongue other things I have come to miss are the lace bag (with the 2nd pair of laces) being attached to the sneaker, and how it used to be a clandestine sub-culture of the sneaker game.

  48. Yo c brown,
    only way I ever see a retro happening is with this new slim tongue… retros have to be different from OG’s at least when it comes to Nike

  49. Comment by macabrecrown666 October 10th, 2009 at 4:24 am

    Like everyone else I too miss the fat tongue. What Im wondering is why nike hasn’t explained why they removed it. If it was a money issue, then I get it, everyone is cutting back these days. But to leave everyone in the dark like that is super lame. It feels like I’m in the great depression of SB.

  50. Comment by joeslow October 10th, 2009 at 4:43 am

    I cant belive that people are worried about the tounges. We should be worried about the crappy colorways that have been dropping since 2006. People need to do their HW when it comes to this because there are a few sb’s that did not have a fat tounge and were classic colors. But oh well I gave up on dunks a long time ago.

  51. Comment by RSTFLYY October 10th, 2009 at 8:00 am

    Sorry late response.
    I’m not gnna rad 50 responses but
    Nike and jb needs to stop bullshitting
    with quality! But fat tounge didn’t make
    nik sb. The people that buy sbs more are
    hypebeast and real sneaker head are hunting
    for early purple boxes and earlier.
    Skaters don’t buy sbs that much sinc they more
    expensive. I rarely see kids skatin sbs. Mostly pros to am
    skate em. Oh and FYI some early sbs didn’t have fat
    tounges. They jus need better simple shit like they use to like sharks hulks vamps etc

  52. well i think that they should keep the tongues fat if they keep making it thin then it would just be a regular dunk and a regular shoe is not going to be an SB shoe and plus the fat tongues are way more comfortable nike is making a huge mistake just like jordan brand with their cheap material

  53. Comment by edizzle October 10th, 2009 at 11:25 am

    Nike sb just give us what we want!! simple as that. i will not be buying any low tops unless u give us the fat tongue!!! because lets face it..most of the sales do come from collectors and not just skaters. and im sure skaters don’t mind the fat tongue. the fat tongue is the reason 99% of us fell in love with the sb’s in the first place. u are making a big mistake and taking a major step backwards by taking out the fat tongue.

  54. Comment by papa232 October 10th, 2009 at 12:10 pm

    Yo i dont buy dunk low’s anymore because that shit sucks I LOVE FAT TONGUE!!!

  55. Comment by Mznikesb23 October 10th, 2009 at 12:29 pm

    Okay I posted this topic last week at fsf and nobody replied…
    So thank you tsg…I can only speak on my experience with fat tongues…
    I haven’t even bought a pair of thin tongues…but I can say Nike sb fell off since that
    Got rid of the fat tongues…ugh the fat tongue is why started coppin sb dunk…

    BRING THEM BACK Plz!

  56. Comment by c brown October 10th, 2009 at 12:41 pm

    23EDge….Dude I have no idea what your trying to say….Every division within Nike produces retros that are in most cases exact to the OG…The only division that doesnt, well with earlier releases, is Jordan Brand and thats only because Nike Air is a trademark of Nike Lifestyle (now Nike Sportswear)and before Jordan was its on brand earlier models came from Nike not what we know as JB…Branding is important…Nike SB is Nike SB…there is no reason why Nike SB is not capable of producing a FULL run of re-release of ALL prior models…Hence the Gucci Highs…trust..if that launch is succesfull (which we ALL know its gonna be) by next Spring/Summer you will see retros….

  57. Lmao…

    If Nike wanted to piss off EVERYONE…then they’ll do this:

    Retro all the dope colorways and make them fat tongue. Everything else that’s new coming out they keep the thing tongue.

    Or better yet, retro all the old ones with the thing tongue.

  58. And it’s all marketing.

    The way I see it, Nike SB will continue this trend of thin tongue.

    Then they will start to release scrapped samples or retro the old c/w with their original fat tongues.

    Only thing that will be different is, the retros and scrapped samples that may be set to release or re-release, they will retail at 120+.

    Instead of the classic 75-98 range.

  59. You’ll see all this garbage coming out, then you’ll see SB retro’s and who wouldn’t go crazy for these? Esp if Nike SB decided to release all the SB retros in a quick strike or super limited release. Not GR

  60. Comment by edizzle October 10th, 2009 at 1:07 pm

    whether or not nikesb has the fat tongues or not..their shoes are gonna sell and they will make profit anyway. problem is they are probably going to use this to their advantage so when something crazy gets released u will see a rush of sales. but thats just my take on it. no idea why nike would really make this kind of change this late into the “life” of nike sb. it was unexpected and odd that they would do this.

  61. how bout nike u stop making crappy dunks like if you try on a dunk from 2005 there way more comfortable then these crappy ass new dunks there so stiff maybe i should direct my anger at the 5yr old indonesian boy making em

  62. Comment by SoledOut October 10th, 2009 at 2:05 pm

    i vow to never buy a pair of thin tounge sbs…. bring back the fat tongue nike!

  63. Comment by neva2menyJs October 10th, 2009 at 2:19 pm

    WHY AS SOON I AS I GET INTO THE SHOE GAME SERIOUSLY…THEY GO AND CHANGE SH**……ALL IKNO IF THEY RETRO THEY AINT GANNA BE THE SAME AND NOW THE ONES WITH THE FAT TOUNGE ARE GOING TO BE AT SOME INSANE PRICES….ALL I EVER WANTED TO DO IS GET FLY KICKS WHY NIKE GANNA MAKE IT SO HARD….

  64. Comment by rallycars October 10th, 2009 at 2:53 pm

    I own 13 pair of sb’s now- 9 mids, 3 lows, 1 hi, 6 blue, 6 gold, and 1 black/purple boxes. Some fat tongue, some not. I like them all, fat or slim tongue. Some of the new releases are good in my opinion – I got the blue/black mids, asparagus lows, and the northern lights mids in the last few months. I think they are all pretty sweet. The older ones do seem to have more squishy/less dense padding. I relly like a lot of the shoes that have embroidery and different materials or patterns, like the white melvins, de la highs, WTD, and others where they gave it that little bit extra.

  65. What’s the difference between a fat tounge and a skinny tounge. I throught we brought the shoe because of it’s dopeness.

  66. Comment by ZOEY FLOWERZ October 10th, 2009 at 5:12 pm

    R.I.P nike SB until the day the fat tounge returns!!!!

  67. ^^o.s.t. to most people, myself included, who really, REALLY F***ed with SB’s, the tongue was a HUUUUUUUUGE factor in making the entire sneaker dope. The (fat) tongue makes the shoe sit differently on your foot….looks completely different (better) to alot of people. I’m sure you already know this….I’m just sayin…….

  68. Comment by 504 SneakFreak October 10th, 2009 at 8:55 pm

    Bring the FAT TONGUE BACK! Thats what made sbs differrent. Now there blending in. And the creativity in designs are gone. smh…

  69. R.I.P to all the skate shops… Nike officially fkd you in the arse… during a recession no less? Whoever decided to remove the key marketing design feature from the SB line should be facing a very harrowing performance review if not termination. What’s next, laces? The swoosh? Jordan dumping the jumpman? Come the fk ON. These geniuses are trying to hustle water without the hydrogen….

  70. ive been an sb collector since ive been 14 and the fat toungues are the reason why i get them. Now that they dont have them i dont look at them the same please bring it back, if not then your letting the real sneakerheads down

  71. Comment by am95connoisseur aka 4daloveofdasneekz October 11th, 2009 at 1:27 am

    the fat tongue definitely gives the SB a different look and it allows your jeans to lay with a more appealing look (IMO). the truth is, I don’t care…. unless they retro, I’m finished with SBs
    HEY TOKYOMIKE – can you imagine the TIFFANY SB retro and BORDEAUX VII or in your case the AJ II releasing the same day?????? I would someway, somehow have to clone myself and cop both.

  72. Comment by am95connoisseur aka 4daloveofdasneekz October 11th, 2009 at 1:29 am

    @ Jay “Old peachtree” – HILARIOUS COMMENT

  73. Comment by mopar910 October 11th, 2009 at 2:08 am

    It’s simple…what set appart the SB dunk from a regular dunk is not only the limited run, but it was the fat tounge, it completely changed the face of a dunk and not only made it more functional for skateboarding, but it gave it a distinct look that was exclusive to the dunk, and more importantly…..SB

  74. ^^am95connoisseur If they retro’d some of the older SB’s, fat tongue and all, on the same day as some II’s, or III’s, I’d smoke crack, and rollerskate at the speed of light between shops to get em both.

    Honestly, It’d be a toss up…..I have ALOT of SB’s…..multiple Tiffany’s, Supreme lows and hi’s, etc…..so it’d depend on what was dropping. Jedi’s, De La Hi’s, and a few others that I “need,” yeah, I’d SHART on the Jordan campout line as I passed straight by to hit up whatever shop was getting em……

  75. Jay “Old Peachtree” you crack my up….. so much truth in humor

  76. I am a sneakerhead and one of the only reasons I bought sbz was because of the fat tounge, it’s what sets sbz appart from regular dunks. Do away with the new tounge and bring the old back. I haven’t boaught one new pair sense the new tounge.

  77. Comment by babyr3tro October 11th, 2009 at 11:07 am

    they should keep the fat tongues because that what makes SB dunks more special and it would look way better please bring back fat tongues back =] and im a skater

  78. I love my sb’s, but have found myself no longer looking on n-sb.org anymore since there has been the death of the fat tongue. I have “solely” been focusing on getting the older sb’s with the fat tongues because that was the main reason I got to liking sb’s. When I first bought my first pair of sbs I was in high school (2005)
    and then the skateboard shop I went to had some nice looking stuff but I didnt really know wat was exclusive in the sb world back then so I slipped on a lot of hot shit but what I did get was a pair of grey and blue zoom team editions (pink box). I thought they were different and the tongue was so fat I thought peopl would hate but I was like fuck it these are fire…I have been hooked on the fat tongue ever since until now……RIP FAT TONGUE

  79. Comment by crazyafrican October 11th, 2009 at 7:46 pm

    how about. you make the tounge fat yourself then sew it back up lol but I personally like da fat tongue

  80. Comment by cam cam October 11th, 2009 at 8:18 pm

    i feel as if u r takin away from the shoe..!!..

  81. Comment by am95connoisseur aka 4daloveofdasneekz October 11th, 2009 at 9:11 pm

    LOL @ TOKYOMIKE – Yo… G-Roc… just copped them CHLOROPHYLL Air Trainer 1s… in my SZ @ RETAIL….ONE OF MY GRAILS my dude……. BO JACKSON…… DAMMITTTTT. I’ve picked up 2 of my GRAILS in less than a week…. this is CRAZY..Got my AIR MAX PENNY 1s in the ORLANDO C/W too… Been looking for them joints for a YR and a half…

  82. Comment by LoveThySoles October 12th, 2009 at 12:28 am

    REMEMBER NIKE SB ORIGINALITY x QUALITY x AND GIVING THE CONSUMERS WHAT THEY WANT YES PLEASE BRING BACK THE FAT TONGUE!

  83. Comment by KiiDMaZO October 12th, 2009 at 8:43 am

    bring back the fat tongues. the slim tounges only look right on mids n some highs, but please bring em back!!!!!!!! and make another nike sb highs wit a fat tounge like the shoe goo’s lolz

  84. i think wen nike sb dunk lows had the fat tounges they were by far the best shoes ever made real talk

  85. Comment by KJ NC'S FLYEST October 12th, 2009 at 11:47 am

    mannn bring da fat tounge back enough said

  86. i think it was bad enough that nike took away the fat tongue on the high tops but to completely take it a away is a ridiculous. i know some of my skateborading friends say the skinny tongue is a little different but sneakerheads dominate the sb game. IMO i feel that sb had it’s best year in 2005 and a few heaters in 2006 and 2007 but they should bring back those concepts to get everybody happy again. i mean nike in its jordan brand isn’t making too much noise except at the end of this year and next year but I still want to be on my sb game too and i’m not gonna buy the garbage they puttin out so hopefully sooner or later they’ll put the fat tongues back on the low tops but if they do with the high tops then thats a plus for sb

  87. I second that Trav
    I miss the fat tongues that the High Tops used to have. It’s funny how no one was trippin back then when they decided to 86 the fat tongues on the high tops.

  88. Comment by ChampsAM504 October 13th, 2009 at 1:59 am

    Ok this subject lol. I am an assistant manager for champs sports, although we dont sell sb product i like to ride my wheelie board lol i mean skateboard and the fat tounges main purpose is to serve as an impact protection area for the top of your foot. Now as a sneakerhead i fudging love the fat tounge. It is ONE of the key componets thats sets nike sb dunk low pros apart from the mainstream dunks but we must not forget the inginuity and creativity that was nike sb via 2005. BOTTOMLINE—–fat tounges, skater and sneakerfiend. Now on to a subject i seen mentioned earlier. JB has been dropping lots of garbage on saturdays of almost every 2 weeks. Im tired of seeing jordans with a retro bottom and a completly terrible upper. JB you slipping. Plz give us more retros but continue to make fusions to distract the regular folks :]

  89. Comment by Mighty Whitey October 13th, 2009 at 11:48 am

    SB = Fat tongue

  90. Comment by One of them October 15th, 2009 at 9:49 pm

    When i heard about this i was mad but then i realized that it doesnt really matter because what makes nike sb is the zoom air sole and all the padding. Regular dunks dont have that so thin tounges feel more better on your feet so you dont feel like your feet are squished in there. I LIKE THIN TOUNGES!

  91. the sb dunk without the fat tongue is like a regular nike dunk

    even the nike 6.0’s have a fatter tongue and thats not fair

    nike sb plz bring the fat tongue back because the fat tongue was way more comfortable and looks better

  92. Comment by charlie from strong island January 1st, 2010 at 3:04 pm

    i am also upset with the loss of fat tounges too and i am not a skater but a true sneakerhead and the loss of fat tounges made me sick too my stomach wen i wood look at the sb dunk lows. this is horrible and i also heard u might lose the strap on the mids and if that happens nike sb = R.I.P

    oh yhea and i personally think u should bring back the fat tounges wit the bird chirps that release this year hopefully thats if ya want to make a comeback cuz jordan got sum heat coming out in 2010. and last pleaz make an sb low with a fat tounge and a domo theme maybe i should make a rough copy and post it on the web. and dont byte off the unmade nike sb low domos cuz if nike makes them imma take sb over lmao jk

  93. Comment by fatboy23 January 7th, 2010 at 9:46 pm

    i say bring back the fat tounges!..all skateboarding shoes have fat tounges..they offer a certain level of support for a skater which is their primary concern. Me…im a sneakerhead and im pretty sure all nike corporate giants want is more money! that is why they outsource jobs..soo think about it who are the guys lining up infront of a store a week in advance waiting to buy the latest “heat” or sb? sneakerheads and the ones i talked to love the fat tounge..and they are the ones ready to drop hundreds of dollars on a pair of sb’s not a skater. a skater should buy a shoe they dont care to tear up and rip..a skater wont skate a $200 pair of lobsters..main point nike will make more money keeping the fat tounge..and keep having buyers buy sb’s. if skaters want skinny tounges why not buy dunks?

  94. Comment by SfSkaterhead January 16th, 2010 at 2:17 am

    What Nike should do to prove what tounges people want they should come out with a few styles with both fat and thin tounges and I garantee the fats will be sold out first.

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