Concepts x Brooks Beast 1 “Voodoo”


Concepts is always on their collaboration grind.

The latest collab coming from Concepts features Brooks as the partner. Yes, Brooks! This may very well be your first pair of Brooks, especially if you’re not a runner. Keeping it all the way 100, I’m a runner and I don’t even own a pair of Brooks. It’s going to be hard to hate on this Brooks model because it’s similar to all the other classic runners we love.

The Concepts x Brooks Beast 1 “Voodoo” is set to release at Concepts Cambridge as well as their online store, October 10th. The retail price is $150. Additional interesting info regarding this collab is the psychedelic insoles and an exclusive Concepts box that pays homage to Jimi Hendrix. If that seems odd it’s because Brooks and Jimi are Seattle’s own.