Now, Joey Crack himself is making headway in the culture by means of brick-and-mortar, opening up a sneaker store in NYC next month. He and his business partner Scotty Spina are opening UP NYC on November 5th located on 3806 Broadway New York, NY 10032.

It’s well known that his relationship Jordan Brand has earned him a lot of gems so we can expect to see a treasure chest of pieces on display as well some “[…]MAJOR RESTOCKS” according to one post from @UPNYC’s Instagram page.

https://www.instagram.com/p/BLxW_X_BNjT/?utm_source=ig_embed

https://www.instagram.com/p/BLr0NxLjomL/?utm_source=ig_embed