Karhu “Proper Introduction” to the Moomin Family With New Collection
For those who are not familiar with the legendary "Moomins", it is time for “A Proper Introduction” to the Moomin family, their close friends and Moomin’s graphic design aesthetics.
Karhu wants to introduce you to the beautiful logo, which was made using letters designed by Moomin creator, Tove Jansson. Moomin artwork is well known for being used in fabric designs, and Tove Jansson herself created one which features in this collection.
Dressed in a “Stellar/Cameo Blue” colorway, the Albatross 82 boasts a deep blue suede upper with a panel spotlighting a small Moomin character. For another playful upgrade, Karhu’s Legacy 96 silhouette receives a “Burton Orange/Rainy Day” treatment.
The warmer-toned shoe boasts the same rainbow “Moomin” design throughout the upper, with suede overlays allowing the print to show through.