The Premium Pete Show Interviews Nice Kicks Founder Matt Halfhill


Another rare interview.

Let’s just call this the Sneaker Blog Founders Series when it comes to The Premium Pete Show.

If you recall, back in July, Pete pulled off a rare interview with Sneaker News founder Yu Ming Wu. I’ve been knowing the founders of all the OG sneaker blogs for years, and trust me when I say you don’t hear interviews from them often that shed light on the early to current days of blogging.

Pete, you gotta get Maze (even though he retired KATC) and Khan next.

As for Matt, listen to his interview below as he speaks on a number of topics, including the early days of Nice Kicks selling fakes (lots of insight), hiring staff, brands not understanding blogs in the beginning, opening a retail store, and much more.